“ The way to get started is to quit talking and start doing.” –Walt Disney, Co-Founder, Disney
Astudy done jointly by Kolkata Municipal Corporation and All India Institute of Hygiene and Public Health clearly points out the various health & environmental safety hazards of street food. The study mentions that an average of Rs. 400/- is spent every month on street food by a regular commuter. Assuming about 2 Crore people step out 20 days a month in Kolkata and a lot of them consume street food, this translates into a huge market!
Various studies and media report shows that Indian food industry worth $41.3 Billion. Market experts and assuming that the industry will grow at a CAGR 11%. In this rate of development, it is expected that the industry will reach $ 68 Billion by 2018.
According to a research paper furnished by ‘Food Technology Development Centre of Bogor Agricultural University, Indonesia and International Organisation of Consumers Union, Penang at malaysia says that street food micro – industries are vital for economic planning and development of many towns. Street food industry has considerable potential to generate income and employment.
How do we address this monumental problem & huge business opportunity?
Shambhala Food Products Private Limited provides excellent solution to have safe and tasty food on street even when you are very busy or lazy. We also provide opportunity to create new successful ‘Start- Ups’ in both micro and macro level. Through our time tasted and successful business planning and policy, we already have created a good number of entrepreneurs in West Bengal and Eastern India.
With the objective of providing an affordable, accessible, safe & healthy option to unhygienic Street Food, we have launched a street food chain on environment-friendly movable tricycles under the brand name of ‘MOMOS ON WHEELS’. Through this food vending chain we are selling the ethnic food of Darjeeling hills – MOMOs – as they are very healthy and tasty and are thus gaining huge popularity across the entire nation.
We create successful entrepreneurs and support them to start and establish their own business by giving them distributorship and franchise rights.
From the very beginning of our innovative business venture, we have experienced an excellent and overwhelming love, support and enthusiasm from our buyers of different region. Then we set a bigger goal for us. Our core management team, specially our founder Mrs Tashi Doma Bhutia started research and experimentation on an idea to preserve our ethnic food products by increasing the shelf life of our food products maintaining all the nutrition values and export to entire nation and world.
We have started inventing heavily on the research and development of this project and soon Mrs Tashi Doma bhutia came up with a technological solution of it. With the help of sophisticated and innovative technology we successfully created ready to serve Frozen MOMOs with a shelf life of nine months maintaining all the nutrition values of our food products. Soon we got the licence of ‘Food Safety And Standards Authority of India’, which is the highest authority to monitor food safety and hygiene in the nation.
Now we got the freedom to transport our products anywhere without installing kitchen. Then we created 12 kinds of mouth watering and very nutritious ready to foods, which become instance success among the food lovers and critics.
How you can join the revolution?
Distributor :Any individual or organisation can take our distribution right for a particular locality. The individual or organisation will get the right store and sell our processed food products in whole-sell and retain basis. Our company will provide them a deep fridge and a sign board. The distributors will get all necessary marketing support and assistance. The franchise owner will enjoy a good revenue sharing for their sustainable development and growth as per their investment.
Medium franchise : In this segment we will provide five branded MOMO vending carts with all accessories and one more than 300 ltrs deep fridge to store our products. The franchise in this segment will enjoy exclusive rights to run their business in a particular area. Company will directly send the products to them, who will get the right to sell our products in whole-sell and retail basis. The medium franchise will be authorised to create distributors, Micro and small franchise under them. The franchise owner will enjoy a good revenue sharing for their sustainable development and growth as per their investment.
Small franchise : In this segment we will provide three branded MOMO vending carts with all accessories and one more than 200 ltrs deep freezer to store our food products. The products will come from medium franchise. The manufacturing company and medium franchise will provide them all necessary marketing support to the small franchise to grow their business. The franchise owner will enjoy a good revenue sharing for their sustainable development and growth as per their investment.
Micro Franchise :In this segment we will provide one or two MOMO Vending carts to the franchise owner with all accessories to start their business. The micro franchise owner will get their products for sell from the medium franchise of their area. The franchise owner will enjoy a good revenue sharing for their sustainable development and growth as per their investment.
Our all the franchises and distributors in West Bengal or in other states are very satisfied with our business concept, profitability, operation and very high professional ethics and values. We have specials schemes for Women Entrepreneurs. Our entire team members strongly support and promote Women Empowerment because we believe a empowered women can create a better society.
Apart from providing safe & healthy daily nutrition to a huge population of Indians, we aim to economically and socially empower a large number of backward people, so as to help create a better society.